There’s a reason consumers are drawn to streaming video services like Netflix, Hulu, and HBO Go. And it’s not just the fact that the combined cost of these services is often cheaper than many cable packages.
If we look at this from a design perspective, there’s definitely something about the way the user experiences are designed that makes them more attractive than other movie or TV viewing options. Especially Netflix.
Today, I want to put the spotlight on Netflix and give you 3 lessons you can take away from the platform’s design and features.
1. Make Onboarding Painless
Obviously, Netflix is a household name, so it doesn’t need to mince words on its website.