Brand Identity for Cafe Kacao by VegrandeVegrande redesigned the…

Vegrande redesigned the brand and re-imagined the narrative and tone behind Cafe Kacao, emphasizing on nature, coziness and Latin America’s vibrant personality, with a contemporary approach.

The brand is derived from nature itself, using the Quetzal as an ever-present symbol of the latin culture, with a sparkling latin spirit and taste for fine detail, making it highly memorable. The brand’s personality maintains contrasts between shapes, typography and warm colors that represent the rich gastronomic proposal, while looking casual and accessible for all audiences.

Vegrande designs brands, starting by forging a strong relationship with every client, based on mutual trust and on the understanding that their success is also their success.

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