The Right & Wrong Way to Use Templates

I’m a big fan of templates. They’re an essential part of any productive designer’s workflow and they can also be really helpful in boosting your brand’s identity through greater consistency and professionalism.

Project management templates are one such example of templates that definitely belong in the workflow of a web designer. They free you from having to handle tedious project and time management tasks and, consequently, enable you to focus more on your work.

I also really like design snippets, mockups, and themes (like the ones you might find in WDD’s Freebies). When you use the same kinds of design elements over and over, it makes sense to have a reliable base of templates to pull from.

What I’m not particularly fond of—and you shouldn’t be either—are design templates that remove all creativity and strategy from your process.

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